04 December 2023 19:13
Totally impressed how Alex worked with my hair. She’s so sweet and amazing at her work. I completely loved my time at pure form. Everyone is so nice!
01 September 2023 9:45
I got my hair done here by Jenn and I loved it! I got highlights and bangs cut in, and it was the best experience I’ve ever had at a salon! She was so nice and I love the result. I’ll definitely be back next time! My husband gets his hair cut here by Jenn and loves her as well.
31 August 2023 22:11
I saw Hannah for a wash and blow dry. She was so nice and did an amazing job. Will definitely come back when I’m in Calgary again.
20 May 2023 15:41
Super friendly staff and great service.

You can book with specific hair stylists if you want someone specific or a specialist in a certain treatment, otherwise they can do first available or walk-ins etc. Plus they do referral discounts!

I've gotten 2 balayage services with Helen and she is amazing with colour and will work with you to get what you want. She makes sure you're happy with your hair! Would definitely recommend.
29 April 2023 14:57
Amanda is the best! I mean it. I've been trying so many times to get the right colour hair in my hair, she worked with so much dedication, love, fun and professionalism.
Amanda, thank you so much. I enjoyed it a lot, last Thursday was a super fun day for me, and I had a great time with you. Thanks for your advice, tips and for my hair.
It was my first time at Pure Form Salon, well located, you can feel a good energy and vibe there. I had the opportunity to watch the other staff working and all of them work with so much love and professionalism. For sure I will be back there!
Thanks again Amanda:)
03 February 2023 16:48
Have been getting cuts from Ricardo for a couple years now. Always a pleasure, always does a great job and gives a great scalp massage during the pre-cut shampoo
14 January 2023 19:54
Have been here twice now for my 16-year old to get their hair snazzed up and I'm positive we'll keep going back.
07 January 2023 23:20
I showed them a picture of the colour I wanted, walked out with a different colour, even though day before when I did my consultation they said they could do it lol I do not recommend!
30 October 2022 21:24
I’ve been coming here for several years. Overall the customer service here is great, they offer you water/coffee/tea when you come in. Jenny is an amazing stylist and has helped me with several balayages, all with great results.
23 September 2022 8:14
Melissa is an absolute hair magician! I have never gotten so many compliments on my hair before I started seeing her regularly.
13 September 2022 3:36
I have been working with Anna Park for some time now and am always amazed by her service. She is always upfront about expectations, cost, and her opinion of what would be the best for my hair. She explains each step and the rationale, and cares deeply about client satisfaction. I also love that she has expertise on Asian hair and trending styles. Would not hesitate to recommend her!

Reception has always been friendly. Sometimes difficult to find parking like others have said.
28 August 2022 7:26
Anna is the best! I’ve been one of her regulars for awhile now and she always leaves me super happy with my cut and colour. I was struggling to find someone who knows how to cut thick and coarse hair and Anna always does such a good job when working with my hair type. She’s really polite but also super fun and I always enjoy being in her chair. I trust her completely with my hair because she really knows what she is doing and is very passionate about her work. I highly recommend Anna and Pure. Form Salon!
13 February 2022 21:16
Professional, comfortable atmosphere. Fair pricing, and I love that they charge based on the cut, not your gender! I have only seen Lindsay Luimes, and she's fabulous! Highly recommend
13 January 2022 7:54
I absolutely love love love Anna's work! I cannot speak enough of her talent!
She is very professional and has great class when it comes to her visions of how to manicure your locks- revealing a beauty you would never think possible! She knows how to shape your hair and enhance it to suit your tailored needs. I'm not huge into colour and she nailed it with subtle highlights and hiding grey peekaboos!
I Definitely recommend booking in with Anna if unsure which hair stylist to seek out.
Check out her work on Instagram at courage_anna if curious before taking the leap to book!
Thanks Anna for your talent and immaculate work!
09 January 2022 18:20
Lindsey L.never fails to give me exactly what I want for cut and colour. She’s awesome and meticulous. Beautiful salon and friendly staff!
05 January 2022 0:18
DON'T WALK! RUN!

I would recommend this salon to everyone I know! Unfortunately, I am just a passer by of the beautiful city of Calgary. I have had my hair professionally done for many years - my experiences with this industry are at a high expectation. Ricardo met my expectations and went beyond. He is a kind, courteous stylist that is very experienced and gentle. Ricardo, if you are reading this, you are the best Ricardo ever! Thank you for making me feel like a million two dollars. The next time I am ever here I hope to be graced by your services again!
13 December 2021 11:50
I trust Anna to colour my hair. Anna always listens to my needs and works with me to create the hair colour I want. I also love that Pureform uses Davines colour, and sells Davines products!
23 September 2021 19:34
I had my haircut with Anna and she was amazing! She put a lot of care into my hair and really understood the style I wanted. She was great at explaining the extra details such as how to style my hair afterwards, specifically thicker hair like mine and took into account what tools I already use. She’s very skilled and professional! As a first time client it was a great experience and I’ll definitely be going back to her!
18 September 2021 5:42
Anna is an amazing hair designer! She's been doing my hair for 2years. I had hair cut and dye color many times with her.and l loved it.she always try to find a best way to suit me.and she taught me how to styling for my hair.

Anna's so talented and passionate about her job. I definitely recommende Anna for your hair! I can't wait to see her again!
13 September 2021 9:58
Nice clean salon. Only reason for thr 4 Star was because I had to wait 15 mins past my appointment time and then I didn't have enough time to have my hair styled cause I had to run to another appointment. But my stylist was excellent.
30 July 2021 11:04
Anna is an amazing hair designer and I would highly recommend her to anyone. She is extremely detailed from the consultation, process and after-care instructions. She explains everything she does and most importantly, she truly listens to your wants and the style you’re trying to achieve. You can tell she’s very passionate about her work. Even though it was just a hair cut, I walked out of the salon feeling like a million bucks. Thank you Anna! Can’t wait to visit you again when the salon opens.
06 July 2021 3:26
I booked a last minute appointment here, with a new talent stylist, Ricardo, and I was super pleased! I tend to enter hair appointments with a really clear idea of what I want, with pictures too, and often leave feeling at least a little dissatisfied, and do some of my own small fixes at home. Well not this time! Carlos gave me exactly what I asked for and after washing my hair I'm still very very pleased with this haircut and will absolutely be back to see him!
29 June 2021 16:34
I have nothing but great things to say about Danica at Pure. Form Salon and I’m so happy
I came across her online. She not only took on the task of fixing my horrible mess of highlights/colour and turning into a beautiful balayage, she also made sure to walk me through every step. Danica was transparent about the price and in my opinion it was very reasonable for professional services. Danica is wonderful at what she does and I will definitely be keeping her as my go-to stylist moving forward!
22 June 2021 1:03
I love this place! And Tish is the very best! She’s been doing my hair for years and always gives me the best care! She’s so knowledgeable and patient, I always look and feel great after a day in her chair!
11 June 2021 13:43
I have been going to see Tish for a while now and she is amazing! Even though I live in Toronto now I always make sure to wait to get my hair cut by her because she never fails to make me look amazing. Thank you Tish!
20 May 2021 1:38
The salon was really nice and had great prices on styling and accessories! I went to Anna and she did an amazing job with my previously colored hair! I definitely recommend if you are looking for a stylist here in Calgary.
15 May 2021 11:48
I went to Anna for a haircut and I will definitely be coming back!:) I am very happy with my new hair, and she was very nice and understanding with what I wanted.
25 March 2021 9:06
I had my hair done by Danica and it was a wonderful experience! Extremely knowledgeable and thorough with great attention to detail. Knocked it out of the park, would recommend!
07 January 2021 19:11
Had my hair done by Ana. Amazing! She was so great, thoughtful to give me what I wanted and detailed in her work. Would recommend her services to anyone!
17 December 2020 7:45
Just wanted to say that the staff here are doing an amazing job at taking precautions during covid. During my last appointment I felt nothing but safe. The work everyone is putting in to make sure client's are still getting their hair done is extremely appreciated at such a hard time. Thank you so much
14 October 2019 13:51
Sol has transformed my hair into every colour of the rainbow, and she is always excited to try something new. She is talented, knowledgeable, and funny. Sol never disappoints. If you are looking for a new stylist, try Sol's chair! Also, the salon has a lovely staff!
06 October 2019 11:56
I always leave the salon feeling happy and confident with my hair. Alex listens to what I want and always does a great job. I am super happy with how my recent hair dye turned out. I would recommend her to anyone.
22 September 2019 21:42
Senior artist does not know what she’s doing, doesn’t know how to listen to what the client wants. Only cares about saving as much product and doing it the cheapest way possible. Would not recommend there’s plenty of hair salons that care about what there costumers want and works with them to achieve the perfect end result. Save ur money and time!
17 September 2019 2:36
Waited 4 years to dye my hair, put trust into someone who thought she knew what she was doing but clearly didnt. For what i asked for which was simply just brown hair i ended up with some streaky damaged hair. Went 2 times, second time to have it fixed but still left upset. On top of that, charged me extra and decided to fight back as it they didnt. If you care about your hair dont go here. All i wanted was brown hair with caramel highlights and that was to hard to do.
12 September 2019 2:46
I never had a salon or stylist I went to more than once, now I do! The front end was friendly & amazing at recommending me to a stylist that suited my hair needs, & the stylist exceeded my expectations & made my experience enjoyable.
I always leave happy & relieved I've finally found my salon!
05 September 2019 20:57
Sol is so attentive and such a sweetie! She is not yet classified as a 'master stylist' (seems like PureForm has a classification of levels for their stylists, even though they are all great) but I have been going to her for 3+ cuts now, and it is as though she has 10+ years of experience! I definitely consider her a Master Stylist, as I have been to countless $100+ appointments and never got results that I was this satisfied with! Her amount of knowledge and level of attention to detail is the best I've ever gotten from a hair appointment. I've always dreaded going to the hairdresser, but I am SO excited for whenever I get to book with Sol at PureForm! So happy to have found Sol at Pure Form Salon! The over-all salon is amazing too, feels very high end!
03 September 2019 11:19
I would give this place a zero star if I could. I had payed a “senior artist” Helen to give me a ombré look and came out with highlights and when went back in they weren’t willing to fix it! They weren’t accommodating at all, I would avoid this place at any cost.
20 August 2019 1:06
Been coming here for the past year or so and always feel welcomed. They offer you complimentary coffee or water when you come in which is always a nice gesture. I've been seeing Helen for awhile and she always listens to what I want with my cuts. I would highly recommend her for colours as well as it is her speciality and explained in details the steps needed to reach a light brown. A little on the pricy side but definitely worth it.
06 August 2019 5:17
Friendly staff. My stylist listened to what I wanted done and she delivered. Even when my hair accidentally turned grey she quickly fixed it and reduced the cost of the appointment. Would definitely go back.
19 June 2019 5:59
Marlo was so fun to chat with while she made my hair stunning! Thanks so much for the great service. The salon has great energy, good music, and amazing hair professionals. I’m already looking forward to visiting again:)
16 May 2019 15:20
Tish has been my stylist for years and I could never think to go somewhere else. She's talented, creative, and professional on all fronts. I could not recommend someone more.the salon is cool and chic and only stocks cruelty free products. If you want some top tier, high level vivid hair colour (she's also stellar at creating blonde bombshells!) Tish is the only one to see. She takes the time to make sure you don't compromise your hair, and cares about every step in creating your dream style. Best service I've ever had.
27 April 2019 9:54
As usual tish is amazing.im disabled and she always makes sure im comfortable and she rly listens to my ideas and brings the vision to life.this is the best hair of my life, and as someone who likes unconventional punk haircuts, tish is the queen.i wont let anyone else touch my hair
12 April 2019 1:17
Love this salon! I go to Dana at Pure Form and she is an absolute pro, I can always trust her to do my blonde highlights perfectly while maintaining the health of my hair. The salon itself is stylish, immaculate and super conveniently located. Would recommend to any friend!
22 March 2019 23:38
My daughter has been asking for rainbow hair for awhile. I finally said yes and she was blown away when Tish was finished her color. Tish was fantastic with my daughter.
22 March 2019 13:06
The staff at Pure Form are always so friendly and professional. I see Dana for a cut and colour every couple of months and I always walk away loving my hair. She is very up to date with the latest trends but also has the experience to be able to gently steer a client away from styles that may not enhance a clients features. I would definitely recommend Pure Form.
17 March 2019 22:16
I saw Helen for a full highlight/root touch up and to correct some brassiness. She was quick and my color looks great. Her pricing is also fair for Calgary.
12 March 2019 14:10
I have been going to see Tish for about 2 years now. Prior to her, I used to get my hair done by a master stylist at another salon for about 10 years. After getting my hair done by Tish, I'd never go to anyone else.
Tish gives the best haircuts and precision cuts!
28 February 2019 5:31
Love the hairdressers here! Great service as soon as you walk in the door. Also love the product they sell. I see Danika as she is amazing and her knowledge of hair color and just anything to do with hair is astounding. I will continue to come here as long as she is there.
18 February 2019 9:46
Marlo is fantastic! She does a great colour and a great cut - every single time! I've been going there for years and will never leave!
04 August 2018 4:54
Hairdresser I had did not know what products to use on my hair. I also left the salon 3x with copper hair instead of blonde. That's when I had enough and decided to make an appointment with someone else who had great reviews on Instagram. I unfortunately could not make that appointment, so I called one week prior to cancel it and that I would call back to reschedule. I called during working hours and still had to leave a message (ok. I understand it can get busy). I however, never got a call back. They also did not call two days prior to my (canceled) appointment (which they consistently did previously) so I took that as they got my message. Months later now, I really need to get my roots done, and so I called and they said that I owe them 60$ for not showing up. 1. Why didn't they call when I had the appointment, to check if I was running late? 2. If the appointment was never canceled, why did they not call to confirm the appointment? 3. When I told them I left a message the receptionist responded: "Well we always check our messages and you never left us one. " AWESOME customer service girl! Never stepping foot in that place again. I've worked in a hair salon for 4 years as a receptionist and I understand how being late is disrespectful, let alone being a no show. The fact that "they were right" and "that was that" is such a bad way to handle a business. I sincerely hope this is not a pattern.
05 July 2018 6:29
I decided to come here on recommendation from my mom, aunt, and brother, who all get their hair done by Jenny. I have very long, coarse, and thick Asian curly hair, and I've been to many stylists who almost seem like dealing with it is a hassle of sorts. Jenny was amazing and I LOVE my new cut. She thinned it out properly so that I wouldn't be left with frizzies and a mess of shorter layers that don't work with a long style. Anna then finished the styling and she is so sweet, personable and did a fantastic job. The salon is also very nice and clean, and parking on the street on the weekends is A+. I will definitely be back to see them!
30 June 2018 19:46
I've been here twice to get my hair done. I was told by the stylists that I might have to come in twice because my hair was dark brown. After 16 hours in the chair and $700 later I still didn't get what I wanted. Toner didn't last in the hair not even 2 washes. Now I have patchy, brassy hair that will cost more to fix. When I call the salon to ask if its normal for the toner to wash out like this they said: What do you want us to do? ! Really? ! That's how you treat your customers? Then the women on the phone said I should have used purple shampoo which the stylist specifically told me not to use cos it will strip away the toner! Which is not true. The woman on the phone accused me of lying, saying the stylist would never say that. Why wouldn't I use something that will make my colour last longer after all this? Save your money and do your research on a proper stylist that won't overcharge you and actually do a proper job! And for the women that answers the phone: Treat your customers with RESPECt!
12 June 2018 22:13
Helen is a rockstar! I love that she knows exactly what to do with Asian hair, I got a balayage with her recently. To be honest, I had a lot of apprehension having anything done with my hair initially. The last time I had it done years ago with a different stylist and salon, it ended up being a total disaster. She was truly approachable, kind, and prompt in answering my many, many questions. I felt confident going into my appointment. Helen also made sure I knew of the after care so I can keep my hair healthy and its colour will be long-lasting. I'm so happy with the results, I just had to tell my sister and friends about her. I'll be sure to come in after 8-10 weeks as per her recommendation.

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